w/ Style is an unique collaboration between Vosgesparis and beeldSTEIL. Blogger and interior stylist Desiree is founder and owner of Vosgesparis. I am a photographer, image stylist and owner of beeldSTEIL. After our annual trips to Milan to visit the Design Week, countless cups of coffee and collaborations on different projects, we decided to work together. Although we both have our unique style, we share an interest in visuals, minimalism and interior design, By working together we inspire each other, it brings out the best in both of us. The results of which can be seen in our projects.
Individually we have been working as creatives for over ten years, creating unique visual content for different Dutch and international leading interior and lifestyle brands. Both of us actively maintain our individual projects and aim to collaborate as much as possible. Expanding the online coverage and impact, with three websites, two blogs, and multiple social media channels. w/ Style agency focuses on visual concepts, photography, and styling concerning interior design, brand experience, look books, editorials, and cross-media campaigns.
Contact us if you are looking for
. two creative minds
. professional photography and (image) styling
. styling and professional photography of your brand, retail space, stand, or event
. unique and customized visual concepts
. online brand awareness and analyse
Concept: w/ Style
Photography & image styling: BeeldSTEIL
It took me some time to find a beautiful and special design lamp for my bedroom. Atmospheric but also good for reading in the evening. The Arum Wall Lamp Tall by Ferm Living turned out to be perfect. The black lamp suits the dark painted walls very well. During the day - when not in use - the Arum lamp looks like a beautiful sculpture.
We all know Danish brand Ferm Living and they keep surprising me with new styles and designs. The Arum Wall Lamp is from their latest collection. It is inspired by the shape of a plant: Arum. The lampshade looks like a leave hanging from a branch. I like the industrial and at the same time soft organic design.
The Arum wall lamp perfectly matches the Farrow and Ball wall painting. The dark wall paint color is called Off-Black, the lighter warm grey is color Worsted. At first I found it a bit exciting to paint two tird of the room in such a dark color, yet I wouldn’t want it any different. After staying in a total dark bedroom at the VIPP Loft in Copenhagen I wanted to give it a try at home because I slept so well. My bedroom provides bad daylight so I thought I better make it dark. It worked out very well, the room is so much cozier now. The lighter grey wall is close to the window and reflects the natural light during the day.
The Arum lamp comes in a floor, table and (tall) wall lamp. Both the floor and table lamp have a solid marble base. All Arum lamps come in two colors: Black and Cashmere (a warm beige tint). I choose the tall version because it emphasizes the height of the room. The look of the lamp and the shadow on the wall depends on how the natural light comes in. It’s different at any time of the day.
The tall frame is made of powder-coated metal, the lampshade of pressed aluminum. Powdercoated on the outside, off-white on the inside. This makes the light much softer.
Photography and styling beeldSTEIL | Wen van Woudenberg
In collaboration with mister design
Farrow and Ball wall colors: Off-Black, Worsted
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Photography: Wen van Woudenberg
Our w/ Style projects provide me so much inspiration and joy. We offer visual concepts, professional photography, styling and cross-media campaigns. Recently we did a photoshoot again, this time a kitchen shoot with one of our favorite brands Serax. With the Cosentino countertop in Desiree’s kitchen as a beautiful backdrop.
The Surface cookware by Sergio Herman via Serax was perfect for this shoot. The abstract look and feel goes well with the dark tough look of the kitchen. The concrete appearance of the FCK tableware by Frédérick Gautier - also for Serax - is a striking element in combination with the vegetables. This tableware is simple and functional, I love the technique Gautier used to create the collection: a rare clay variety found in France. The FCK collection is available in white, grey and red. For this photoshoot, we only used the white and grey tones to accent the monochrome feeling and let the food pop out. No FCK piece is the same and therefore brings life in every image.
As a photographer, I like to play with different structures and materials like this. How the daylight falls on the surface and each material reacts on its own. Playing with shadows and the fact that the light changes every second, makes you have to improvise and stay creative also during the whole shooting day. We always plan and prepare our photography days very well, yet natural light goes its own way. Fortunately, because it provides wonderful surprises.
In collaboration with Serax and Cosentino
Concept w/ Style
Styling Desiree Groenendal
Photography Wen van Woudenberg
Kröller-Müller Museum | Sculpture Garden
Rietveldpaviljoen 1964-1965 (design: 1954-1955)
Photography: Wen van Woudenberg